Natural hair pigments come in different sizes, some large, others very small. Regardless of the size, the hair color base and the hydrogen peroxide oxidize all pigments.

In permanent hair color, the cortex area receives intermediate and preformed dyes. After multiple shampooings (especially with shampoo products that contain sodium laureth sulfate), and exposure to UV lights, these dyes start fading within a few weeks.

Choosing the proper shampoos, conditioners and UV protected styling products will help prolong the life of color.

As a daily regimen we recommend using Mastey hair care products. To learn more about our industry leading technology please visit us online or give us a call at 800-6-MASTEY

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